Michael J. Evans: Law + Technology + Marketing
How lawyers can use the Internet, social media, online video, and technology to attract clients, be more effective, make more money, and have more fun.
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Online Media Daily reports that Texas lawmakers passed a bill intended to crack down on cyber-bullying. The new “online harassment” statute makes it a felony to create phony profiles on social networking sites with the intent to “harm, defraud, intimidate, or threaten” others. The bill now awaits the governor’s signature. The Texas statute, if signed by the governor, will surely be challenged on First Amendment grounds. [click to continue…]
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An interesting article in Online Media Daily discusses a report released Wednesday by The Nielsen Co. Charles Buchwalter, SVP of research and analytics at Nielsen Online, said “In recent years, the Internet has changed dramatically as people seek more personalized relationships online. In particular, time spent on social networks and video sites has increased astronomically.”
More from the article: ” Internet users today tend to prefer sites that contain more specialized content, according to Nielsen. This change in preferences is seen in the fact that video and social networking sites have moved to the forefront, becoming the two fastest-growing categories in 2009.
The number of U.S. consumers who frequent online video destinations has climbed 339% since 2003, while time spent on video sites has shot up almost 2,000% over the same period. In the last year alone, unique viewers of online video grew 10%, while the number of streams grew 41%, the streams per user grew 27%, and the total minutes engaged with online video grew 71%.”
With these numbers, it’s not surprising that we are seeing some lawyers turning to online video as part of their marketing efforts.
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What can we do together? Since 1999 I've been using the Internet, websites, blogs, online video, Twitter and other social media to help thousands of injured people find great lawyers. We've organized national networks of lawyers in over forty states to take on Pfizer, Bayer, Yamaha and other multinational corporations. We've put consumers on a level playing field, and had fun doing it. If you're a great lawyer looking for more clients, contact me and let's see what we can do together.
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