Social Media For Law Firms Engaged in Mass Tort Legal Marketing

Social Media for Law Firms

Social media has become “the next big thing” for those of us involved in Internet legal marketing. Because most attorneys are late adapters, there aren’t a lot of law firms getting clients from social media. When law firms do use social networks, it’s deemed worthy of a Wall Street Journal article. But I believe I can show you how social media for law firms can be used in a mass tort marketing campaign.

I’ve used the Internet for legal marketing in mass tort cases for over 10 years, and I’ve used online video as part of my legal marketing for 2 years. But I didn’t add Twitter and Facebook to my toolbox until the last year. It’s one thing to read books about social media marketing; it’s another to actually do it. Most of the really valuable experience I’ve gotten with social media has come in the last 7 weeks as I’ve blogged, Tweeted and used Facebook to interact with people about the Gulf oil spill.

To read this entire article, go to our Social Media Marketing for Mass Tort Attorneys page.

Chinese Drywall MDL Judge Announces Breakthrough Agreement

According to a Nov. 3, 2009 Reuters article, Knauf Plasterboard (Tianjin) Co., Ltd. (KPT), one of the Chinese drywall manufacturers, has agreed to waive service of process through the Hague Convention, and will accept service of process of an Omnibus Class Action Complaint which is to be filed in the Chinese drywall MDL litigation on or before December 9, 2009.  In order for their clients to be included in the Omnibus Complaint, individual Chinese drywall attorneys must provide Arnold Levin (Plaintiffs’ lead counsel) evidence establishing that their clients homes contain the KPT brand of Chinese drywall.  The deadline for submitting this evidence is December 2, 2009.  Plaintiffs who are included in the Omnibus Complaint must also submit a fully completed and executed Plaintiff Profile Form to Russ Herman, Plaintiffs’ Liaison Counsel, by December 14, 2009.

Before the agreement, KPT had insisted on service of process complying with the Hague Convention, which requires the translation of legal documents into Chinese and imposes other hurdles for plaintiffs.  It is estimated that complying with the Hague Convention typically costs about $15,000 per plaintiff.

“This agreement is the equivalent of an invitation to all claimants, that were reluctant before, to get their claims on record without the hassle, delay or expense of service through the Hague,” said Arnold Levin of Levin, Fishbein, Sedran & Berman, Plaintiffs’ Lead Counsel for all Chinese drywall cases.

It should be emphasized to unrepresented individuals who have Chinese drywall claims that time is of the essence when it comes to participating in this agreement.  Individuals can’t expect to call lawyers on December 1, 2009 and say they want to be included in the Omnibus complaint. They need to hire a lawyer now, if they want to participate in this complaint, because any competent, busy lawyer will require a period of time to arrange for inspection of the client’s home, and the submission of evidence to Arnold Levin.  The article calls this a “breakthrough agreement,” but it’s only a breakthrough for those who act quickly enough to take advantage of it. [Read more...]

Major victory for consumers injured by dangerous products

President Obama took a major step in restoring the right of states to protect their citizens from dangerous products yesterday.  In a Presidential directive to all heads of executive agencies, President Obama reversed the Bush administration policy of federal preemption of lawsuits filed under state law.  [Read more...]

Who left rotten eggs in my house? Chinese drywall allegedly submits sulfur gas with “rotten egg” smell, say lawsuits

According to an article in today’s LawyersUSA, at least two class actions have been filed over allegedly defective Chinese drywall used in thousands of homes. The Chinese drywall allegedly emits a sulfur gas that makes the homes uninhabitable, with an unbearable “rotten egg” smell. The gas also allegedly corrodes electrical wiring, plumbing, air conditioning units and other metals in the homes. A plaintiff’s attorney estimates the damages in the hundred million dollar range.

One plaintiffs’ attorney, Ervin A. Gonzalez of Colson Hicks in Coral Gables, Florida, predicted that there may be 65,000 plaintiffs around the country. Both lawsuits are filed on behalf of Florida residents. Jordan Chaikin, another attorney for the plaintiffs, said suits are likely to spread to other states where the drywall was used, including Alabama, California, the Carolinas, Louisiana, New Jersey, New York and Virginia. [Read more...]