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	<title>Michael J. Evans:  Law + Technology + Marketing &#187; Attorney advertising</title>
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	<description>How lawyers can use the Internet, social media, online video, and technology to attract clients, be more effective, make more money, and have more fun.</description>
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		<title>How Attorneys Can Use Social Media Marketing for Mass Torts</title>
		<link>http://www.mjevans.com/social-networks/how-attorneys-can-use-social-media-marketing-for-mass-torts</link>
		<comments>http://www.mjevans.com/social-networks/how-attorneys-can-use-social-media-marketing-for-mass-torts#comments</comments>
		<pubDate>Tue, 22 Jun 2010 16:42:10 +0000</pubDate>
		<dc:creator>Michael J. Evans</dc:creator>
				<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Mass Torts and the Internet]]></category>
		<category><![CDATA[Social Networks]]></category>
		<category><![CDATA[Twitter Marketing]]></category>
		<category><![CDATA[attorney]]></category>
		<category><![CDATA[Attorney advertising]]></category>
		<category><![CDATA[attorney marketing]]></category>
		<category><![CDATA[attorneys]]></category>
		<category><![CDATA[BP oil spill]]></category>
		<category><![CDATA[Gulf Oil Spill]]></category>
		<category><![CDATA[lawyer]]></category>
		<category><![CDATA[lawyers]]></category>
		<category><![CDATA[legal marketing]]></category>
		<category><![CDATA[Mass torts]]></category>
		<category><![CDATA[online marketing]]></category>
		<category><![CDATA[Social media]]></category>
		<category><![CDATA[social media consultant]]></category>
		<category><![CDATA[social media marketing]]></category>
		<category><![CDATA[tweetrank]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://www.mjevans.com/?p=1206</guid>
		<description><![CDATA[Social media has become “the next big thing” for those of us involved in Internet legal marketing. Because most attorneys are late adapters, there aren’t a lot of law firms getting clients from social media. When law firms do use social networks, it’s deemed worthy of a Wall Street Journal article. But I believe I [...]]]></description>
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		<title>Google and the Gulf oil spill at BP&#8217;s Deepwater Horizon oil rig</title>
		<link>http://www.mjevans.com/consumer-protection/google-and-the-gulf-oil-spill-at-bps-deepwater-horizon-oil-rig</link>
		<comments>http://www.mjevans.com/consumer-protection/google-and-the-gulf-oil-spill-at-bps-deepwater-horizon-oil-rig#comments</comments>
		<pubDate>Sat, 15 May 2010 07:45:34 +0000</pubDate>
		<dc:creator>Michael J. Evans</dc:creator>
				<category><![CDATA[Consumer Protection]]></category>
		<category><![CDATA[Google AdWords]]></category>
		<category><![CDATA[Gulf Oil Spill]]></category>
		<category><![CDATA[Mass Torts and the Internet]]></category>
		<category><![CDATA[Online Legal Marketing]]></category>
		<category><![CDATA[Online News and Blogs]]></category>
		<category><![CDATA[Attorney advertising]]></category>
		<category><![CDATA[BP]]></category>
		<category><![CDATA[BP oil spill]]></category>
		<category><![CDATA[Deepwater Horizon]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Gulf of Mexico]]></category>
		<category><![CDATA[oil spill]]></category>

		<guid isPermaLink="false">http://www.mjevans.com/?p=867</guid>
		<description><![CDATA[I&#8217;ve recently been blogging (with some help) about the Gulf oil spill at BP&#8217;s Deepwater Horizon oil rig. When I started the blog, I was struck by the fact that there were no pay-per-click lawyer ads when I used Google News to search for articles. But that changed in a hurry. Within a couple of [...]]]></description>
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		<title>Online video is taking no prisoners (updated)</title>
		<link>http://www.mjevans.com/miscellaneous/online-video-is-taking-no-prisoners</link>
		<comments>http://www.mjevans.com/miscellaneous/online-video-is-taking-no-prisoners#comments</comments>
		<pubDate>Fri, 16 Apr 2010 03:52:51 +0000</pubDate>
		<dc:creator>Michael J. Evans</dc:creator>
				<category><![CDATA[Miscellaneous]]></category>
		<category><![CDATA[Online Legal Marketing]]></category>
		<category><![CDATA[Online Video]]></category>
		<category><![CDATA[Search Engine Optimization (SEO)]]></category>
		<category><![CDATA[Attorney advertising]]></category>
		<category><![CDATA[attorney videos]]></category>
		<category><![CDATA[lawyer videos]]></category>
		<category><![CDATA[legal marketing]]></category>
		<category><![CDATA[Video]]></category>
		<category><![CDATA[video prodction]]></category>
		<category><![CDATA[Yamaha rhino]]></category>
		<category><![CDATA[YouTube]]></category>

		<guid isPermaLink="false">http://www.mjevans.com/?p=758</guid>
		<description><![CDATA[I just drove past a Blockbuster Video store with a big &#8220;Closing&#8221; sign across the front. It reminded me of the time I was in San Francisco and I noticed the Virgin Records store in Union Square was going out of business.  Across the street was an Apple store with long lines of customers waiting [...]]]></description>
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		<title>Google contest offers $25,000 of free cable TV advertising.</title>
		<link>http://www.mjevans.com/google/google-contest-offers-25000-of-free-cable-tv-advertising</link>
		<comments>http://www.mjevans.com/google/google-contest-offers-25000-of-free-cable-tv-advertising#comments</comments>
		<pubDate>Thu, 03 Sep 2009 02:56:50 +0000</pubDate>
		<dc:creator>Michael J. Evans</dc:creator>
				<category><![CDATA[Google]]></category>
		<category><![CDATA[Google AdWords]]></category>
		<category><![CDATA[Online Advertising]]></category>
		<category><![CDATA[Online Legal Marketing]]></category>
		<category><![CDATA[Online Video]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[Attorney advertising]]></category>
		<category><![CDATA[Google TV ads]]></category>
		<category><![CDATA[Spotmixer]]></category>
		<category><![CDATA[TV ads]]></category>

		<guid isPermaLink="false">http://www.mjevans.com/?p=599</guid>
		<description><![CDATA[SearchEngineWatch.com is reporting that Google is sponsoring a contest with a grand prize of $25,000 of cable television advertising.  Contestants create a 30 second or 60 second spot and upload it to the YouTube channel &#8220;TV for all contest.&#8221; You can even make the ad for free using SpotMixer.com.  The deadline for submission is October [...]]]></description>
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		<title>TV advertising by plaintiffs&#8217; attorneys is higher in 2009, says Harlan Schillinger</title>
		<link>http://www.mjevans.com/consumer-protection/tv-advertising-by-plaintiffs-attorneys-is-higher-in-2009-says-harlan-schillinger</link>
		<comments>http://www.mjevans.com/consumer-protection/tv-advertising-by-plaintiffs-attorneys-is-higher-in-2009-says-harlan-schillinger#comments</comments>
		<pubDate>Wed, 22 Apr 2009 17:19:14 +0000</pubDate>
		<dc:creator>Michael J. Evans</dc:creator>
				<category><![CDATA[Consumer Protection]]></category>
		<category><![CDATA[Traditional Legal Marketing]]></category>
		<category><![CDATA[Attorney advertising]]></category>
		<category><![CDATA[Attorney TV ads]]></category>
		<category><![CDATA[Securities litigation]]></category>

		<guid isPermaLink="false">http://www.mjevans.com/?p=354</guid>
		<description><![CDATA[Plaintiffs&#8217; attorneys are spending more on TV ads in 2009 than they spent during the same period in 2008, according to Harlan Schillinger, vice-president and director of marketing for Network Affiliates, the nation&#8217;s largest lawyer advertising agency.  Schillinger, in an interview with legalnewsline.com, said plaintiffs&#8217; lawyers are spending significantly more so far this year on [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>10 Internet marketing tips for new lawyers and small firms</title>
		<link>http://www.mjevans.com/google/google-adwords/10-internet-marketing-tips-for-new-lawyers-and-small-firms-from-the-wisconsin-bar</link>
		<comments>http://www.mjevans.com/google/google-adwords/10-internet-marketing-tips-for-new-lawyers-and-small-firms-from-the-wisconsin-bar#comments</comments>
		<pubDate>Wed, 22 Apr 2009 15:18:52 +0000</pubDate>
		<dc:creator>Michael J. Evans</dc:creator>
				<category><![CDATA[Google AdWords]]></category>
		<category><![CDATA[Google Analytics]]></category>
		<category><![CDATA[Internet For Lawyers 101]]></category>
		<category><![CDATA[Online Advertising]]></category>
		<category><![CDATA[Online Legal Marketing]]></category>
		<category><![CDATA[Online Video]]></category>
		<category><![CDATA[Search Engine Marketing]]></category>
		<category><![CDATA[Search Engine Optimization (SEO)]]></category>
		<category><![CDATA[Website Development]]></category>
		<category><![CDATA[Attorney advertising]]></category>
		<category><![CDATA[Internet for lawyers]]></category>
		<category><![CDATA[Law firm websites]]></category>
		<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://www.mjevans.com/?p=339</guid>
		<description><![CDATA[The Wisconsin Bar recently published an interesting article with 10 Internet marketing tips for new, small law firms.  While the article is sometimes short on specifics about implementing its suggestions, it is a very good beginning point for lawyers without experience in online legal marketing.  I&#8217;m just going to list the 10 headings here without [...]]]></description>
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