<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>Michael J. Evans:  Law + Technology + Marketing &#187; Online Video</title>
	<atom:link href="http://www.mjevans.com/category/online-video/feed" rel="self" type="application/rss+xml" />
	<link>http://www.mjevans.com</link>
	<description>How lawyers can use the Internet, social media, online video, and technology to attract clients, be more effective, make more money, and have more fun.</description>
	<lastBuildDate>Tue, 07 Feb 2012 04:54:16 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=3.3.1</generator>
		<item>
		<title>Humor in attorney advertising? Jacoby &amp; Meyers gives it a try.</title>
		<link>http://www.mjevans.com/online-video/humor-in-attorney-advertising-jacoby-meyers-gives-it-a-try</link>
		<comments>http://www.mjevans.com/online-video/humor-in-attorney-advertising-jacoby-meyers-gives-it-a-try#comments</comments>
		<pubDate>Thu, 20 Oct 2011 15:41:09 +0000</pubDate>
		<dc:creator>Michael J. Evans</dc:creator>
				<category><![CDATA[Attorney Advertising]]></category>
		<category><![CDATA[Legal Marketing]]></category>
		<category><![CDATA[Online Video]]></category>
		<category><![CDATA[Attorney advertising]]></category>
		<category><![CDATA[Personal injury attorneys]]></category>

		<guid isPermaLink="false">http://www.mjevans.com/?p=1471</guid>
		<description><![CDATA[A New York Times article reports that the national law firm of Jacoby &#38; Meyers is using humor in a series of new television ads: AMONG the most derided commercials on television are those by law firms that represent victims of accidents, which often feature tough-talking lawyers promising vengeance, video of car accidents and assorted mayhem, [...]]]></description>
		<wfw:commentRss>http://www.mjevans.com/online-video/humor-in-attorney-advertising-jacoby-meyers-gives-it-a-try/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>New Study: Online Video Ads Beat TV Ads In Viewer Recall</title>
		<link>http://www.mjevans.com/online-video/new-study-online-video-ads-beat-tv-ads-in-viewer-recall</link>
		<comments>http://www.mjevans.com/online-video/new-study-online-video-ads-beat-tv-ads-in-viewer-recall#comments</comments>
		<pubDate>Wed, 25 May 2011 17:34:52 +0000</pubDate>
		<dc:creator>Michael J. Evans</dc:creator>
				<category><![CDATA[Online Video]]></category>

		<guid isPermaLink="false">http://www.mjevans.com/?p=1432</guid>
		<description><![CDATA[More news is out this week in a study showing that online video ads beat television ads head-to-head when it comes to viewers paying attention and recalling the message after watching the video. I&#8217;ll have more on that below. As a plaintiffs&#8217; attorney I&#8221;m always interested in obtaining new clients with great cases. And as [...]]]></description>
		<wfw:commentRss>http://www.mjevans.com/online-video/new-study-online-video-ads-beat-tv-ads-in-viewer-recall/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Online video is taking no prisoners (updated)</title>
		<link>http://www.mjevans.com/miscellaneous/online-video-is-taking-no-prisoners</link>
		<comments>http://www.mjevans.com/miscellaneous/online-video-is-taking-no-prisoners#comments</comments>
		<pubDate>Fri, 16 Apr 2010 03:52:51 +0000</pubDate>
		<dc:creator>Michael J. Evans</dc:creator>
				<category><![CDATA[Miscellaneous]]></category>
		<category><![CDATA[Online Legal Marketing]]></category>
		<category><![CDATA[Online Video]]></category>
		<category><![CDATA[Search Engine Optimization (SEO)]]></category>
		<category><![CDATA[Attorney advertising]]></category>
		<category><![CDATA[attorney videos]]></category>
		<category><![CDATA[lawyer videos]]></category>
		<category><![CDATA[legal marketing]]></category>
		<category><![CDATA[Video]]></category>
		<category><![CDATA[video prodction]]></category>
		<category><![CDATA[Yamaha rhino]]></category>
		<category><![CDATA[YouTube]]></category>

		<guid isPermaLink="false">http://www.mjevans.com/?p=758</guid>
		<description><![CDATA[I just drove past a Blockbuster Video store with a big &#8220;Closing&#8221; sign across the front. It reminded me of the time I was in San Francisco and I noticed the Virgin Records store in Union Square was going out of business.  Across the street was an Apple store with long lines of customers waiting [...]]]></description>
		<wfw:commentRss>http://www.mjevans.com/miscellaneous/online-video-is-taking-no-prisoners/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Online video: Big advantage for attorneys who market on the Internet</title>
		<link>http://www.mjevans.com/google/online-video-big-advantage-for-attorneys-who-market-on-the-internet</link>
		<comments>http://www.mjevans.com/google/online-video-big-advantage-for-attorneys-who-market-on-the-internet#comments</comments>
		<pubDate>Fri, 09 Oct 2009 07:47:54 +0000</pubDate>
		<dc:creator>Michael J. Evans</dc:creator>
				<category><![CDATA[Google]]></category>
		<category><![CDATA[Google SEO]]></category>
		<category><![CDATA[Online Legal Marketing]]></category>
		<category><![CDATA[Online Video]]></category>
		<category><![CDATA[Search Engine Marketing]]></category>
		<category><![CDATA[Search Engine Optimization (SEO)]]></category>
		<category><![CDATA[search enine optimization]]></category>
		<category><![CDATA[Video SEO]]></category>

		<guid isPermaLink="false">http://www.mjevans.com/?p=640</guid>
		<description><![CDATA[I&#8217;ve written before that attorneys who market over the Internet can gain a huge advantage from the use of well-optimized video.  As I mentioned in a post on the &#8220;Easiest way to a First Page Rank on Google&#8220;, Forrester Research has performed tests that show a video is 50 times more likely to be found [...]]]></description>
		<wfw:commentRss>http://www.mjevans.com/google/online-video-big-advantage-for-attorneys-who-market-on-the-internet/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Google contest offers $25,000 of free cable TV advertising.</title>
		<link>http://www.mjevans.com/google/google-contest-offers-25000-of-free-cable-tv-advertising</link>
		<comments>http://www.mjevans.com/google/google-contest-offers-25000-of-free-cable-tv-advertising#comments</comments>
		<pubDate>Thu, 03 Sep 2009 02:56:50 +0000</pubDate>
		<dc:creator>Michael J. Evans</dc:creator>
				<category><![CDATA[Google]]></category>
		<category><![CDATA[Google AdWords]]></category>
		<category><![CDATA[Online Advertising]]></category>
		<category><![CDATA[Online Legal Marketing]]></category>
		<category><![CDATA[Online Video]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[Attorney advertising]]></category>
		<category><![CDATA[Google TV ads]]></category>
		<category><![CDATA[Spotmixer]]></category>
		<category><![CDATA[TV ads]]></category>

		<guid isPermaLink="false">http://www.mjevans.com/?p=599</guid>
		<description><![CDATA[SearchEngineWatch.com is reporting that Google is sponsoring a contest with a grand prize of $25,000 of cable television advertising.  Contestants create a 30 second or 60 second spot and upload it to the YouTube channel &#8220;TV for all contest.&#8221; You can even make the ad for free using SpotMixer.com.  The deadline for submission is October [...]]]></description>
		<wfw:commentRss>http://www.mjevans.com/google/google-contest-offers-25000-of-free-cable-tv-advertising/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Easiest Way to a First Page Rank on Google? Online Video, says Forrester Research</title>
		<link>http://www.mjevans.com/google/easiest-way-to-a-first-page-rank-on-google-online-video-says-forrestor-research</link>
		<comments>http://www.mjevans.com/google/easiest-way-to-a-first-page-rank-on-google-online-video-says-forrestor-research#comments</comments>
		<pubDate>Mon, 20 Jul 2009 18:48:08 +0000</pubDate>
		<dc:creator>Michael J. Evans</dc:creator>
				<category><![CDATA[Google]]></category>
		<category><![CDATA[Google SEO]]></category>
		<category><![CDATA[Online Legal Marketing]]></category>
		<category><![CDATA[Online Video]]></category>

		<guid isPermaLink="false">http://www.mjevans.com/?p=559</guid>
		<description><![CDATA[We have been experimenting with online video since last year in our Yamaha Rhino project, with very good results.  So I was not surprised to see a Forrester Research blog post saying that an online video is 50 times more likely than a text page to appear on Google&#8217;s first page.  A big part of [...]]]></description>
		<wfw:commentRss>http://www.mjevans.com/google/easiest-way-to-a-first-page-rank-on-google-online-video-says-forrestor-research/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Nielsen &amp; Pew reports show growth in online video</title>
		<link>http://www.mjevans.com/online-video/nielsen-pew-reports-show-growth-in-online-video</link>
		<comments>http://www.mjevans.com/online-video/nielsen-pew-reports-show-growth-in-online-video#comments</comments>
		<pubDate>Wed, 24 Jun 2009 03:51:26 +0000</pubDate>
		<dc:creator>Michael J. Evans</dc:creator>
				<category><![CDATA[Online Legal Marketing]]></category>
		<category><![CDATA[Online Video]]></category>

		<guid isPermaLink="false">http://www.mjevans.com/?p=507</guid>
		<description><![CDATA[A recent report from The Nielsen Company contained some interesting statistics. It found that viewers of online video increased 12.8% in May vs. last year.  Over the same time, total video streams watched increased by 34.8% and time spent per viewer increased by 48.9%.  This shows there are more users, watching more videos, more often.  [...]]]></description>
		<wfw:commentRss>http://www.mjevans.com/online-video/nielsen-pew-reports-show-growth-in-online-video/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Nielsen reports that social networks and online video are reshaping the web</title>
		<link>http://www.mjevans.com/social-networks/nielsen-reports-that-social-networks-and-online-video-are-reshaping-the-web</link>
		<comments>http://www.mjevans.com/social-networks/nielsen-reports-that-social-networks-and-online-video-are-reshaping-the-web#comments</comments>
		<pubDate>Thu, 23 Apr 2009 16:24:41 +0000</pubDate>
		<dc:creator>Michael J. Evans</dc:creator>
				<category><![CDATA[Internet For Lawyers 101]]></category>
		<category><![CDATA[Online Legal Marketing]]></category>
		<category><![CDATA[Online Video]]></category>
		<category><![CDATA[Social Networks]]></category>
		<category><![CDATA[social networking]]></category>

		<guid isPermaLink="false">http://www.mjevans.com/?p=381</guid>
		<description><![CDATA[An interesting article in Online Media Daily discusses a report released Wednesday by The Nielsen Co.   Charles Buchwalter, SVP of research and analytics at Nielsen Online, said &#8220;In recent years, the Internet has changed dramatically as people seek more personalized relationships online.  In particular, time spent on social networks and video sites has increased astronomically.&#8221; [...]]]></description>
		<wfw:commentRss>http://www.mjevans.com/social-networks/nielsen-reports-that-social-networks-and-online-video-are-reshaping-the-web/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>10 Internet marketing tips for new lawyers and small firms</title>
		<link>http://www.mjevans.com/google/google-adwords/10-internet-marketing-tips-for-new-lawyers-and-small-firms-from-the-wisconsin-bar</link>
		<comments>http://www.mjevans.com/google/google-adwords/10-internet-marketing-tips-for-new-lawyers-and-small-firms-from-the-wisconsin-bar#comments</comments>
		<pubDate>Wed, 22 Apr 2009 15:18:52 +0000</pubDate>
		<dc:creator>Michael J. Evans</dc:creator>
				<category><![CDATA[Google AdWords]]></category>
		<category><![CDATA[Google Analytics]]></category>
		<category><![CDATA[Internet For Lawyers 101]]></category>
		<category><![CDATA[Online Advertising]]></category>
		<category><![CDATA[Online Legal Marketing]]></category>
		<category><![CDATA[Online Video]]></category>
		<category><![CDATA[Search Engine Marketing]]></category>
		<category><![CDATA[Search Engine Optimization (SEO)]]></category>
		<category><![CDATA[Website Development]]></category>
		<category><![CDATA[Attorney advertising]]></category>
		<category><![CDATA[Internet for lawyers]]></category>
		<category><![CDATA[Law firm websites]]></category>
		<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://www.mjevans.com/?p=339</guid>
		<description><![CDATA[The Wisconsin Bar recently published an interesting article with 10 Internet marketing tips for new, small law firms.  While the article is sometimes short on specifics about implementing its suggestions, it is a very good beginning point for lawyers without experience in online legal marketing.  I&#8217;m just going to list the 10 headings here without [...]]]></description>
		<wfw:commentRss>http://www.mjevans.com/google/google-adwords/10-internet-marketing-tips-for-new-lawyers-and-small-firms-from-the-wisconsin-bar/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Yamaha Rhino recall &#8211; finally</title>
		<link>http://www.mjevans.com/dangerous-products/yamaha-rhino-recall-finally</link>
		<comments>http://www.mjevans.com/dangerous-products/yamaha-rhino-recall-finally#comments</comments>
		<pubDate>Wed, 08 Apr 2009 00:29:59 +0000</pubDate>
		<dc:creator>Michael J. Evans</dc:creator>
				<category><![CDATA[Consumer Protection]]></category>
		<category><![CDATA[Dangerous Products]]></category>
		<category><![CDATA[Mass Torts and the Internet]]></category>
		<category><![CDATA[Online Legal Marketing]]></category>
		<category><![CDATA[Online News and Blogs]]></category>
		<category><![CDATA[Online Video]]></category>
		<category><![CDATA[recall]]></category>
		<category><![CDATA[rhino]]></category>
		<category><![CDATA[Video]]></category>
		<category><![CDATA[yamaha]]></category>

		<guid isPermaLink="false">http://www.mjevans.com/?p=276</guid>
		<description><![CDATA[One of the projects in which I am involved is the ATV Attorney Alliance, a national network of law firms we organized to pursue ATV accidents&#8211;primarily the Yamaha Rhino, an incredibly unstable vehicle which can roll over at low speeds on flat ground. To make matters worse for Rhino owners, many of the Rhinos were [...]]]></description>
		<wfw:commentRss>http://www.mjevans.com/dangerous-products/yamaha-rhino-recall-finally/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
	</channel>
</rss>

