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	<title>Michael J. Evans:  Law + Technology + Marketing &#187; Advertising on Mobile Devices</title>
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	<description>How lawyers can use the Internet, social media, online video, and technology to attract clients, be more effective, make more money, and have more fun.</description>
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		<title>Google unveils AdSense for mobile on Wednesday</title>
		<link>http://www.mjevans.com/google/google-unveils-adsense-for-mobile-on-wednesday</link>
		<comments>http://www.mjevans.com/google/google-unveils-adsense-for-mobile-on-wednesday#comments</comments>
		<pubDate>Wed, 24 Jun 2009 20:36:58 +0000</pubDate>
		<dc:creator>Michael J. Evans</dc:creator>
				<category><![CDATA[Advertising on Mobile Devices]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Google AdWords]]></category>
		<category><![CDATA[Mobile Technology]]></category>
		<category><![CDATA[Online Advertising]]></category>
		<category><![CDATA[Online Legal Marketing]]></category>
		<category><![CDATA[Mobile AdWords]]></category>

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		<description><![CDATA[Mediapost reports that Google will launch AdSense for mobile on Wednesday.  Mobile content developers will be able to insert a small snippet of code into their pages; this will tell Google where to display an ad.  The ad targeting is contextual, similar to targeting that exists for AdSense partners. A Google spokesperson said Google is [...]]]></description>
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		<title>Google CEO Schmidt bullish on mobile ads</title>
		<link>http://www.mjevans.com/google/google-adwords/google-ceo-schmidt-bullish-on-mobile-ads</link>
		<comments>http://www.mjevans.com/google/google-adwords/google-ceo-schmidt-bullish-on-mobile-ads#comments</comments>
		<pubDate>Thu, 05 Mar 2009 15:00:23 +0000</pubDate>
		<dc:creator>Michael J. Evans</dc:creator>
				<category><![CDATA[Advertising on Mobile Devices]]></category>
		<category><![CDATA[Google AdWords]]></category>
		<category><![CDATA[iPhones and Mobile Apps]]></category>
		<category><![CDATA[Mobile Technology]]></category>
		<category><![CDATA[Online Advertising]]></category>
		<category><![CDATA[Online Legal Marketing]]></category>
		<category><![CDATA[iPhone apps]]></category>
		<category><![CDATA[legal marketing]]></category>
		<category><![CDATA[mobile ads]]></category>

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		<description><![CDATA[In an interview yesterday with CNBC&#8217;s Bill Griffeth and New York Times reporter Andrew Ross, Google&#8217;s CEO said  he&#8217;s bullish on mobile advertising&#8211;suggesting the medium can target consumers more easily. That&#8217;s really not surprising, considering Google&#8217;s December 8, 2008 announcement of a new option that allows AdWords advertisers to show desktop text and image ads [...]]]></description>
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		<title>Mobile search (and advertising) with ChaCha</title>
		<link>http://www.mjevans.com/mobile-technology/mobile-search-and-advertising-with-chacha</link>
		<comments>http://www.mjevans.com/mobile-technology/mobile-search-and-advertising-with-chacha#comments</comments>
		<pubDate>Sun, 08 Feb 2009 22:36:16 +0000</pubDate>
		<dc:creator>Michael J. Evans</dc:creator>
				<category><![CDATA[Advertising on Mobile Devices]]></category>
		<category><![CDATA[Mobile Technology]]></category>
		<category><![CDATA[Online Advertising]]></category>
		<category><![CDATA[ChaCha]]></category>
		<category><![CDATA[mobile search]]></category>

		<guid isPermaLink="false">http://www.mjevans.com/?p=59</guid>
		<description><![CDATA[I&#8217;ve just come across ChaCha.com, which has an interesting approach to searching for information. You can send a query via a text message from your cell phone, or you can post you question at ChaCha&#8217;s site. It has 55,000 registered &#8220;guides&#8221; who respond via SMS to all types of questions. You can ask the name [...]]]></description>
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