Should lawyers Twitter? For those who haven’t been keeping up with what’s going on in the “social media,” Twitter is what some call a micro-blog service that lets you post 140-character messages any time you feel like it. The Wall Street Journal’s technology blog Digits reported that Google’s Eric Schmidt referred to Twitter Tuesday as “a poor man’s email system.”
I’ve never thought anybody cared to know what I do all through the day, so I’ve never bothered to Twitter. Nevertheless, some marketing experts are now pushing everyone to Twitter, including lawyers. [click to continue…]
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Twitter
According to a February 16, 2009 LawyersUSAonline.com article, almost two-thirds of potential clients begin their search for a lawyer online. The article doesn’t cite the source for that statistic, but even without a source, I’m convinced that many (if not most) clients begin their search for a lawyer online. One subscription service that provides keyword information (and which shall remain nameless here) says that the top 300 searches for the terms “lawyer” or “attorney” generate over 46,000 searches per day. I’m convinced the number would be even higher if you could capture all attorney/lawyer searches (the subscription service I used stopped at 300 searches for “lawyer” and 300 searches for “attorney”). The point of all this is that lawyers, even sole practitioners, need websites. [click to continue…]
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attorneys,
lawyers,
legal marketing,
Search Engine Optimization (SEO),
SEO,
websites