A Comparison of Social Media Use by Plaintiffs’ Attorneys
An unprecedented look at social media campaigns by plaintiffs’ law firms was presented in the Wall Street Journal’s June 15, 2010 article, “Using Social Networking as Legal Tool.” The two largest firms discussed in the article both employee 20 full-time employees in their online marketing campaigns. One, Sokolove Law, says it spends $1 million per month. The other, Parker Waichman, says it spends $1 million per year. I’ve created a table comparing the social media campaigns of these two firms with the BP Oil News social media campaign we are running.
If you’re interested in working with us as co-counsel in a mass tort case or as a social media/online marketing consultant, I invite you to use the Contact Form or call me at 866-971-8477.
| Michael J. Evans BPOilNews.com | Sokolove Law Massachusetts | Parker Waichman New York |
|
|---|---|---|---|
| Annual budget for digital marketing | Negotiable | $12 million | $1 million |
| Number of employees in digital marketing | 2 | 20 | 20 |
| Facebook Fans | 1,731 | 0 (zero) | 34 |
| Additional Facebook Groups or Fan Pages | 760 for "Dear Pres. Obama" Group | 152 | None found. |
| Twitter Followers | 1,318 | 11 | 14 |
| "retweetrank" (Indicates how often your tweets are "retweeted." Higher is better. Ashton Kutcher is 98.8 percentile.) | 99.83 Percentile | 0.0 Percentile | 0.0 Percentile |
| Alexa website traffic rank (U.S.) | 52,111 for BPOilNews.com | 27,653 for all traffic to SokoloveLaw.com site | No data for BigSpills.com No data for Oil-Rig-Explosions.com 673,003 for OilSpillClaims |
What can we do together? Since 1999 I've been using the Internet, websites, blogs, online video, Twitter and other social media to help thousands of injured people find great lawyers. We've organized national networks of lawyers in over forty states to take on Pfizer, Bayer, Yamaha and other multinational corporations. We've put consumers on a level playing field, and had fun doing it. If you're a great lawyer looking for more clients, contact me and let's see what we can do together.
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