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Google+ for lawyers – Beat the Google+ vanity URL gold rush

Google+ Offers New Vanity URLs for Profiles (not just Google+ Pages)

Those of you who follow this blog know that I’m a big proponent of Google+. I don’t have the time to list all the reasons here, but my previous post on this blog lists several reasons. All I can say is that there are several new reasons that make Google+ even more compelling for small law firms and small businesses.  Google Plus icon

If you need an article to motivate you to begin taking Google+ seriously, take a look at 3 Compelling Reasons Why You Can No Longer Afford to Ignore Google+ by Jay Peter. If you use a blog to help market your law practice or small business, you really can’t afford to wait to jump on the Google+ bandwagon, for reasons too lengthy to go into in this post.

Google+ Vanity Urls for Branding Your Law Firm

On October 31, 2013, I posted a message on my personal Google+ profile and on my Google+ Page for this blog, Michael J. Evans: Law + Marketing + Technology, saying that Google had rolled out vanity URLs for Google Plus Pages. I grabbed appropriate URLs for my Google+ Pages, and recommended that everyone else do the same. I also mentioned that vanity URLs did not appear available yet for your personal Google+ profile.

That changed yesterday, if not before.

When I visited my personal Google+ profile last night, I found Google’s “you are eligible for a vanity URL” message at the top of my page. Google gave me the option of using +MichaelEvans plus “some additional characters.” I decided that the most useful “additional characters” would be “attorney.” So you can now find my personal Google+ profile at  The Google+ Page associated with this blog can be found at

If you want a vanity URL for your Google+ Profile and/or Page, I suggest you act quickly. It’s going to be like email addresses, domains and Twitter handles: once someone gets your name, you are relegated to finding variations. That’s why you can find my main Twitter feed at @EvansMichaelJ, rather than @Michael J. Evans.

So go to Google+ before someone else gets your preferred Google+ name, and use it frequently on your website, Facebook Page and other online marketing efforts.

Google Plus for marketing | It may be the biggest social network of all

Google Plus for lawyers and legal marketers: pull up a chair.

Google Plus was written off by some social media marketers when it failed to fulfill expectations that it would knock of Facebook. But that wasn’t at all what Google intended.

I’ll admit it. I’m one of the ones who thought Google Plus was another flop that would be killed off in a year the way Google has killed off Google Buzz and so many unsuccessful products. But it turns out the mistake was mine (and that of a lot of other social media writers) who thought Google Plus was intended to be a Facebook killer. It turns out that Google had a much larger vision than merely killing Facebook.  personal injury attorney Michael J Evans - Google Plus icon

It’s my guess that one reason new Google Plus features have been rolled out so slowly is that Google is determined to get this one right. It’s not trying to match the other social networks feature-for-feature right now. For example, you can schedule posts for Facebook, Twitter and Google Plus Pages right now with Hootsiute or Buffer. But if you want to schedule a post for your Google profile page (for you, as a person, not a brand page), you’ve got no other option than an often unreliable (in my experience) Chrome browser extension called DoShare, which has crashed on me so many times that I’ve quit using it. We’ve been promised that scheduling personal posts will come to third party services such as Buffer, but right now Google has not released the API. Why not? My guess is that the guys that are working “under the hood” to make Google Plus run smoothly aren’t going to release it until all the bugs are out.

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Apple eBooks Class Action Settlement Notice

This is a copy of the class action notice that was emailed to me September 4, 2013 giving me notice of the settlement of the Apple eBook class action lawsuit.

Read the class action notice and see if you are a class member and whether you are entitled to benefits under the Apple eBook class action settlement.

GranuFlo lawsuit – Many may unkowingly have a valuable GranuFlo lawsuit

Fresenius Medical Care, maker of the dialysis drug GranuFlo, gives dialysis to 167,000 people in the U.S. But only 201 have filed a GranuFlo lawsuit.

Our work on dialysis lawsuits has led me to a recent suspicion: I believe there are probably hundreds, if not thousands, of people who could collect a large cash award in a GranuFlo lawsuit, but they simply don’t know they qualify. But we’ll help you find out free-of-charge if you fill out our free GranuFlo Lawsuit Case Review Form

What is GranuFlo?

GranuFlo was a drug that was used by Fresenius Medical Care and other companies during the process of dialysis. It seems unlikely that most dialysis patients knew the name of the drugs that were used during dialysis.

GranuFlo was recalled March 29, 2012 in a FDA Class I recall.

Class I recalls are the most serious type of recall; it means that patients are likely to suffer serious injuries or death if the drug is not recalled.

Fresenius Medical Care, maker of GranuFlo, has 167,000 dialysis patients.

Fresenius Medical Care, in a press release, said it has more than 167,000 dialysis patients in the U.S. It’s almost certain that the dialysis drug manufactured by Fresenius was used on all its dialysis patients. Additionally, GranuFlo was sold to other dialysis providers. So there were at least 167,000, and perhaps many more, patients who had dialysis using the drug GranuFlo.

Only 201 GranuFlo lawsuits have been filed in the federal MDL GranuFlo litigation

If at least 167,000 dialysis patients were exposed to a drug that the FDA recalled because it could cause serious injury or death, simple logic suggests that there are many more people who suffered heart problems or death due to GranuFlo. The most reasonable explanation for the small number of GranuFlo lawsuits seems (to me) to be this: the dialysis patients simply didn’t know their injuries or death were caused by GranuFlo.

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